New iPhone pricing for Softbank

Softbank just announced that they will again cut the basic monthly fee for the iPhone in Japan.

It will now cost JPY 2,324 a month, from JPY 2,990 in August and JPY 7,280 when it was released on July 11.

It seems Softbank is feeling the heat from NTT Docomo and their new low-charge subscription. I guess Softbank also sees that the iPhone can only be a mainstream success if the price is competitive.

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2 Responses to New iPhone pricing for Softbank

  1. […] aren’t possible). All usual Yahoo! Keitai services cannot be accessed with the iPhone. As announced on my blog, as of August 27, the Packet Flat Rate Full price was revised (for the second time since July 11): […]

  2. […] aren’t possible). All usual Yahoo! Keitai services cannot be accessed with the iPhone. As announced on my blog, as of August 27, the Packet Flat Rate Full price was revised (for the second time since July 11): […]

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